Marketing Portfolio

Below is a variety of marketing samples to showcase the evolution and breadth of my digital marketing capabilities. Please feel free to reach out to me with any questions at

Resume as of 9/12/2023

Webpage Content

During my time as a digital marketing strategist at Archetype (Oct 2020 – Sept 2023), I have written website content built on WordPress for:

  • ExecuThrive – Well-being concierge care services for executives
  • DigiBite – A teledentistry app
  • HealthNEXT – A developer of workforce population health strategies

Below are screenshots of webpage content written during my time as a Content Marketing Writer (Oct 2018 – Aug 2020) with The Institutes. The website was built on Drupal.


The samples of work below included content written by myself and a variety of tools for design and implementation, including Hubspot, MailChimp, Stripo, and Canva.

Blog Articles

Mitigating Risks with a Framework for Evaluating AI Solutions

Empowering Your Employees to Be Change Makers

Tips for Maximizing Health Benefit Utilization: A Guide for Brokers and Employers

Enhancing Executive Health for Organizational Prosperity

The Correlation of a Corporate Culture of Health Assessment Score and Health Care Cost Trend

All blog articles for Stump and Associates


The videos below were created and designed by me using either Canva or Biteable.

Social Media Content

Press Releases

Greater Philadelphia Business Coalition on Health, HealthNEXT, and the CDC Foundation Form Greater Philadelphia Employer Culture of Health Collaborative

Companies with a Culture of Health Outperform in the Marketplace

Flyers, 1-Pagers, and Reports

Playbooks and Frameworks

I researched and drafted marketing playbooks as best practice guides while at Archetype.